THE EFFECTS OF STRATEGIC PLANNING ON ORGANIZATIONAL PRODUCTIVITY (A STUDY OF EMENITE NIGERIA LIMITED AND INNOSON NIGERIA LIMITED ENUGU)

ABSTRACT

Failures of the corporate business organizations in Nigeria are a trend that is becoming a rule rather than the exception in our national life. This phenomenon that threatens the very fabric of our national economy has created fear in the minds of many potential investors, government and individuals thus discouraging meaningful investment. Many scholars and practitioners blame this on non-application of strategic planning by corporate business entities in their management styles. Some of this executives are either ignorant of the concept of the strategic management or apply them wrongly. This study has, therefore, attempted an up-to-date review of existing literature on strategic planning process, and has also analyzed the extent to which this could be used to enhance organizational productivity. The main objective of the study is to ascertain the impact strategic planning has on the level of productivity of manufacturing industries with particular reference to EMENITE Nigeria Ltd and INNOSON Nigeria Ltd both in Enugu State. Some recommendations on improving and proper implementation of strategic planning to enhance productivity in an organization have been suggested based on my findings.