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Category: Marketing

ECONOMIC IMPACT IN PACKAGING AS A PROMOTIONAL STRATEGY IN MARKETING COMPANY’S PRODUCT – complete project material

Post Views: 2 ABSTRACT This study is on economic impact in packaging as a promotional strategy in marketing company’s products. The total population for the study is 200 staff of Berger paint Nigeria limited, Lagos…

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ECONOMIC IMPACT IN PACKAGING AS A PROMOTIONAL STRATEGY IN MARKETING COMPANY’S PRODUCT – complete project material

Post Views: 2 ABSTRACT This study is on economic impact in packaging as a promotional strategy in marketing company’s products. The total population for the study is 200 staff of Berger paint Nigeria limited, Lagos…

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CONSUMER SATISFACTION AND RETENTION; A KEY TO BUSINESS SURVIVAL (A CASE STUDY OF BERGER PAINTS NIGERIA PLC) – complete project material

Post Views: 7 TABLE OF CONTENTS CHAPTER ONE 1.0   Introduction 1.1   Statements of the problem 1.2   Aims and Objectives of the study 1.3   Significance of the Study 1.4   Scope of the Study 1.5   Limitation of…

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CONSUMER SATISFACTION AND RETENTION; A KEY TO BUSINESS SURVIVAL (A CASE STUDY OF BERGER PAINTS NIGERIA PLC) – complete project material

Post Views: 7 TABLE OF CONTENTS CHAPTER ONE 1.0   Introduction 1.1   Statements of the problem 1.2   Aims and Objectives of the study 1.3   Significance of the Study 1.4   Scope of the Study 1.5   Limitation of…

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THE RELEVANCE OF MARKETING RESEARCH IN ENHANCING THE SERVICE LEVEL OF MANUFACTURING FIRMS – complete project material

Post Views: 1 ABSTRACT The research work examines the relevance of marketing research in enhancing the service level of manufacturing firm and to achieve the purpose. Past contributions and the opinions at experts were reviewed.…

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AN EVALUATION OF SALES PROMOTION IN INCREASING THE LEVELS OF NETWORK PATRONAGE IN THE TELECOMS INDUSTRY – complete project material

Post Views: 1 ABSTRACT The study examined sales promotion as a persuasive activity hence is the direct and indirect communication used by firms to influence present and potential customers fro the purpose of making sales.…

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MARKET SEMENTATION AS AN EFFICIENT TOOL OF ACHIEVING INCREASED MARKET SHARE – complete project material

Post Views: 2 ABSTRACT This main aim of business is to seek, attract and retain customers who will use the company various products to meet their needs or solve their problems. Successful service organization must…

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IMPORTANCE OF MARKETING RESEARCH IN ENHANCING THE SERVICE LEVEL OF MANUFACTURING COMPANY – complete project material

Post Views: 2 ABSTRACT The research work examines the IMPORTANCE of marketing research in enhancing the service level of manufacturing firm and to achieve the purpose. Past contributions and the opinions at experts were reviewed.…

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EVALUATION OF THE DEVELOPMENT AND MARKETING OF SERVICE PRODUCTS – complete project material

Post Views: 3 ABSTRACT The evaluation and development and marketing of service products in educational sector is a very interesting topic to research on because it will help both the service industries and government at…

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AN EVALUATION OF SALES PROMOTION IN INCREASING THE LEVELS OF NETWORK PATRONAGE IN THE TELECOMMUNICATION INDUSTRY – complete project material

Post Views: 2 ABSTRACT The study examined sales promotion as a persuasive activity hence is the direct and indirect communication used by firms to influence present and potential customers fro the purpose of making sales.…

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