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Category: Marketing

Marketing Of Local Made Product A Case Study Of Local Made Hand Bass – Complete project material

Marketing Of Local Made Product A Case Study Of Local Made Hand Bass ABSTRACT Although the Nigeria economy has been  characterized;  with importation of every  thing ranging from machinery to private consumption commodities, the above…

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The Effects Of Television Advertising On The Sales Of Ariel Detergent In Enugu And Abia – Complete project material

THE EFFECTS OF TELEVISION ADVERTISING ON THE SALES OF ARIEL DETERGENT IN ENUGU AND ABIA ABSTRACT This research intends to find out the effects of television advertising on sales of aerial detergent in Enugu and…

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Evaluation Of Customer Service And Relationship Marketing In The Banking Industry – Complete project material

EVALUATION OF CUSTOMER SERVICE AND RELATIONSHIP MARKETING IN THE BANKING INDUSTRY (A CASE STUDY OF FIST BANK NIGERIA LTD ENUGU) ABSTRACT This research work is to examine “Evaluation of Customer Service and relationship marketing in…

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The Marketing Of Educational Service (A Case Study Of Imt Enugu) – Complete project material

The Marketing Of Educational Service (A Case Study Of Imt Enugu) ABSTRACT This project is on the marketing of educational programme of tertiary institutions. A case study of the institute of management and technology (IMT),…

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Marketing Of Catering Services In Enugu State – Complete project material

MARKETING OF CATERING SERVICES IN ENUGU STATE  (A CASE STUDY OF MR. BIGG’S CATHERING SERVICE ENUGU. ABSTRACT This project work was on marketing of catering serves with a special interest on Mr. Bigg’s catering service…

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The Effect Of After Sales Services On Consumer Patronage – Complete project material

THE EFFECT OF AFTER SALES SERVICES ON CONSUMER PATRONAGE (A CASE STUDY OF PZ CUSSONS PLC) ABSTRACT This study deals on the effect of after sales services on consumer patronage, using PZ as a case…

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Role Of Road Transportation Mode In The Marketing Of Agricultural Products – Complete project material

ROLE OF ROAD TRANSPORTATION MODE IN THE MARKETING OF AGRICULTURAL PRODUCTS.  (A CASE STUDY OF ABAKALIKI L.G.A. EBONYI STATE) PREFACE The aim of this study is to determine the role of Road Transportation mode in…

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Product Innovation As An Effective Tool In A Competitive Market – Complete project material

PRODUCT INNOVATION AS AN EFFECTIVE TOOL IN A COMPETITIVE MARKET (A CASE STUDY OF PATERSON AND ZOCHONIS INDUSTRIES PLC ABA) ABSTRACT This research work reviews extensively, the meaning of product Innovation as an Effective tool…

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The Problem Of Logistics In Marketing Fast Food In Enugu State. – Complete project material

THE PROBLEM OF LOGISTICS IN MARKETING FAST FOOD IN ENUGU STATE. (A CASE STUDY OF NOURISHA FOOD LIMITED). CHAPTER ONE INTRODUCTION From many years now, there have been poor logistics management in all aspect of…

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Employee Relations Practice In The Aviation Industries In Nigeria – Complete project material

EMPLOYEE RELATIONS PRACTICE IN THE AVIATION INDUSTRIES IN NIGERIA. (A CASE STUDY OF THE FEDERAL AIRPORTS AUTHORITY OF NIGERIA – FAAN ENUGU AIRPORT) ABSTRACT This research work is carried out on the Employee Relation precut…

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