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Author: Elizabeth

Elizabeth

INDECENT DRESSING; A SERIOUS ENCROACHMENT ON OUR MORAL VALUES – Complete project material

CHAPTER ONE 1.0       INTRODUCTION          Indecent appearance has come to characterize the dress pattern of many students in the campus of higher learning in Nigeria (Omode, 2011). There is hardly any institution of higher learning in this…

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THE PROBLEMS AND PROSPECTS OF PRIVATE TELEVISION BROADCAST MEDIA – Complete project material

CHAPTER ONE 1.1 INTRODUCTION             In Nigeria, it has been discovered that broadcasting is going through sporadic changes one of such changes is the establishment of private electronic media ownership. This however, has brought about more…

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THE INFLUENCE OF RELATIONSHIP MARKETING ON CUSTOMERS PATRONAGE – Complete project material

ABSTRACT The competitive nature of our capitalist economy has obviously necessitated the application of certain techniques by banks in a bid to sustain customer patronage, remain in business and outwit competitors. Herein lies the substance…

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NEWSPAPER COVERAGE OF FOREIGN NEWS IN NIGERIA. A CONTENT ANALYSIS OF DAILY CHAMPION AND VANGUARD NEWSPAPER – Complete project material

CHAPTER ONE 1.1  INTRODUCTION The concept of news, journalism and freedom of press have for many years now been a major sources of disagreement between developing countries eg. African and developed nations of the world.…

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The Effect Of Promotion Strategies On The Marketing Performance In Educational Services – Complete project material

The Effect Of Promotion Strategies On The Marketing Performance In Educational Services CHAPTER ONE 1.0  INTRODUCTION The embellishment of business including non profit organization and education services require that, the firms make key decisions. This…

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NEWSPAPERS READING HABIT – Complete project material

ABSTRACT The study was focused on readership habit of female staff of Nnamdi Azikiwe University Teaching Hospital, Nnewi. The survey research method was adopted, and the researcher obtained a sample of 288 from the population…

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THE IMPACT OF MTN ADVERTISEMENT ON SUBSCRIBERS – Complete project material

CHAPTER ONE INTRODUCTION 1.1   Background of Study The development of telecommunication in Nigeria began in 1886 when a cable connection was established between Lagos and the colonial office in London by 1893, government office in Lagos…

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THE ROLE OF MASS MEDIA IN ANTI-CHILD ABUSE AND TRAFFICKING CAMPAIGN – Complete project material

ABSTRACT This study on the role of the mass media in anti-child abuse in Nigeria. A survey of Owerri metropolis. The study is aimed at addressing the role of the media on their campaign against…

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THE ROLE OF PUBLIC RELATIONS IN IMPROVING THE IMAGE OF TERTIARY INSTITUTION – Complete project material

ABSTRACT The research work critically examine the role of public relations in improving the image of tertiary institution. The researcher discussed extensively on what public relations is, the history of public relations and the role…

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The Effect Of Promotional Mix Marketing Of Airline Service In Nigeria – Complete project material

The Effect Of Promotional Mix Marketing Of Airline Service In Nigeria ABSTRACT This research work is centered on the Effect of promotional mix Marketing of Airline services (Nigeria Airline ).promotional mix , of the product…

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