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THE IMPACT OF ADVERISEMENT REVENUE ON MEDIA SUSTANABILITY – Complete project material

ABSTRACT The study investigated the impact of advertising on media sustainability using the Guardian newspaper as case study, since newspaper depend revenue from advertisement to run the organization. The study adopted the gatekeeper theory of…

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AN ASSESSMENT OF THE BROADCAST MEDIA CAMPAIGN AGAINST DRUGS ABUSE IN NIGERIA – Complete project material

CHAPTER ONE INTRODUCTION 1.1     Background of the Study The Broadcast media holds substantial promise as a tool for reaching and persuading people to adopt new and healthier lifestyles. This has long been recognized by…

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AN ASSESSMENT OF TELEVISION IN POLITICAL DEVELOPMENT OF RURAL AREAS IN NIGERIA – Complete project material

ABSTRACT When the researcher chose the topic: Impact of Nigeria Television Authority on the Economic development of Enugu metropolis, she was inspired to find out the extent (NTA) Nigeria Television Authority has contributed on the…

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AN ASSESSMENT OF STUDENTS RESPONSE TO TELEVISION REALITY PROGRAMMES – Complete project material

CHAPTER ONE INTRODUCTION 1.1       Background of the Study The mass media, most especially television has become a part of our daily lives, and sources of information, education and entertainment have been described as the…

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AN ASSESSMENT OF READERS PERCEPTION OF THE IMPORTANCE AND ROLE OF CARTOONS IN NIGERIA NEWSPAPER – Complete project material

CHAPTER ONE INTRODUCTION 1.1BACKGROUND OF THE STUDY Cartoons are non verbal graphic communication channels that express the opinions, views and findings of a media organization. They are used to advance an opinion in funny ways…

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AN ASSESSMENT OF POLITICAL ADVERTISING ON ELECTORATES IN THE 2015 PRESIDENTIAL ELECTION – Complete project material

CHAPTER ONE INTRODUCTION 1.1       Background of the Study Advertising practice has a long history. Frank (2000.p,31) traced this history to as long ago as the creation of man and the sojourn in the Biblical…

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AN ASSESSMENT OF PHOTOGRAPHS AND CARTOONS AS COMMUNICATION INSTRUMENTS A STUDY OF THE GUARDIAN NEWSPAPER – Complete project material

CHAPTER ONE INTRODUCTION 1.1       Background of the Study No branch of journalism requires so much knowledge and skill than picture reporting. The industrial revolution played a significant role in the development of press photography…

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AN ASSESSMENT OF MASS MEDIA AND THE MANAGEMENT OF HUMAN RIGHTS IN NIGERIA – Complete project material

CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY The  political  entity  called  Nigeria  has  continued  since  independence  under  one  form  to  the  other.  Especially  with  military  rulers  who  have  had  to  be  rule  through  decrees …

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THE IMPACT OF PHONE-IN PROGRAMMES IN SENSITIZING THE ELECTORATE – Complete project material

INTRODUCTION The need to introduce the effect programmes in sensitizing the electorate as necessitude the writing of this project work. It has been observed that the most broadcasting stations are engaging in some extra curriculum…

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THE IMPACT OF OPINION LEADERS IN INFORMATION DISSEMINATION IN NIGERIA – Complete project material

ABSTRACT This project work reviews the concepts, measures, and strategies of two step flow of communication which is aimed at examining the impact of opinion-leaders in information dissemination in Nigeria with focus on Owo Township…

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