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The Impact Of Self Service On The Performance Of Supermarkets – Complete project material

THE IMPACT OF SELF SERVICE ON THE PERFORMANCE OF SUPERMARKETS (A CASE STUDY OF CYRIL SUPERMARKET ABAKALIKI, EBONYI STATE) ABSTRACT The purpose of this project is to examine the impacts of self service on the…

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Brand Switching Behaviour Of Consumers In The Hair Care Service – Complete project material

BRAND SWITCHING BEHAVIOUR OF CONSUMERS IN THE HAIR CARE SERVICE ABSTRACT Thisproject work was an attempt to investigation the brand switching behaviour of consumer in the Hair Care Service Market in Enugu Metropolis. The main…

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Attitude Of Consumers Towards Made In Nigerian Goods – Complete project material

ATTITUDE OF CONSUMERS TOWARDS MADE IN NIGERIAN GOODS ABSTRACT This project work was designed to study the attitude of consumer towards made in Nigerian goods with special reference to women world boutique in Enugu metropolis. …

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The Impact Of Promotion On Consumer Patronage Of Pharmaceutical Companies – Complete project material

THE IMPACT OF PROMOTION ON CONSUMER PATRONAGE OF PHARMACEUTICAL COMPANIES (A CASE STUDY OF GABBEY PHARMACY LIMITED ENUGU). ABSTRACT This research project is aimed at determining the impact of promotional strategies of pharmaceutical firms on…

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An Investigation Into Marketing Implication Of Street Trading In Urban Centers – Complete project material

An Investigation Into Marketing Implication Of Street Trading In Urban Centers ABSTRACT This research was designed to investigate the marketing implication of street trading in Abia state urban areas, with Umuahia metropolis as a case…

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An Analysis Of The Problems And Prospects Of Classified Advertising In Enugu Metropolis – Complete project material

AN ANALYSIS OF THE PROBLEMS AND PROSPECTS OF CLASSIFIED ADVERTISING IN ENUGU METROPOLIS ABSTRACT This study was carried at analyzing the effectiveness and problems of classified advertising in Enugu. The study appraised the use of…

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An Indepth Study Of On The Brand Switching Behavior Of Malt Drink Consumer In Enugu State From 2005 -2010 – Complete project material

An Indepth Study Of On The Brand Switching Behavior Of Malt Drink Consumer In Enugu State From 2005 -2010 ABSTRACT This research work is “An Indept study on the Brand Switching Behavour of Malta Drink…

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The Impact Of Marketing Mix In The Accomplishment Of Organizational Objectives – Complete project material

THE IMPACT OF MARKETING MIX   IN THE ACCOMPLISHMENT OF ORGANIZATIONAL OBJECTIVES ABSTRACT This project work was to investigate the impact of marketing mix in the accomplishment of organizatioal objectives. The main objectives were: 1.   To identify…

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Marketing Courier Service In Enugu State (A Case Study Of TNT/LA Of Nigeria) – Complete project material

Marketing Courier Service In Enugu State (A Case Study Of TNT/LA Of Nigeria) ABSTRACT This research work attempted to investigate on the marketing of courier services in Enugu State with special reference to (TNT/IAS) Thomas…

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The Importance Of Branding In The Marketing Of Unilever Products – Complete project material

THE IMPORTANCE OF BRANDING IN THE MARKETING OF UNILEVER PRODUCTS TABLE OF CONTENTS Title Page Abstract Table of Contents CHAPTER ONE:  INTRODUCTION 1.1        Background of the Study 1.2        Statement of Problem 1.3        Objectives of Study 1.4        Research Questions 1.5        Significance…

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