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ROLE OF PUBLIC RELATIONS IN NON COMMERCIAL ORGANIZATION – Complete project material

For many non-commercial organizations, public relations, whether to recruit volunteers, publicize an event, or commemorate organizational milestones, is a scary, if not foreign, task. In most situations employees at non-commercial organizations know their programmes, the…

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THE INFLUENCE OF BROADCAST MEDIA ON THE SALES OF FAST MOVING CONSUMER GOODS – Complete project material

CHAPTER ONEINTRODUCTION Background of the study The term ‘broadcast media’ is quite often mentioned these days. It is a new phenomenon and one would probably imagine that everyone knows or understands what it means. Nearly…

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THE IMPACT OF GRAPHIC PRESENTATION IN NEWSPAPER PRODUCTION – Complete project material

CHAPTER ONEINTRODUCTION1.1   BACKGROUND TO THE STUDYGraphic presentations have a powerful impact on a viewer’s attitude, and this impact cannot be created by text alone. In a newspaper context, the presence of a photograph will significantly…

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CUSTOMERS PERCEPTION OF GSM INTERRUPTIVE ADVERTISMENT IN NIGERIA – Complete project material

ABSTRACT This study seeks to investigate customer’s perception of GSM interruptive advertisement in Nigeria. The study adopted cognitive dissonance theory of mass communication. The research methodology used in this research is the survey research of…

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INFLUENCE OF MOBILE PHONE USAGE ON CONVENTIONAL TOOLS AMONGST UNDERGRADUATE STUDENTS – Complete project material

Abstract The study seeks to investigate the influence of mobile phone usage on conventional tools by undergraduate students of Delta State University Abraka. The study adopted Technology Acceptance Model as theory. The survey design was…

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THE ROLE OF PUBLIC RELATIONS IN IMAGE AND CRISIS MAGANEMENT – Complete project material

ABSTRACT This study investigates the place of social media in the practice of public relations in Delta State University Abraka. The advent of social media in the practice of public relations has changed the pattern…

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THE PLACE OF SOCIAL MEDIA IN THE PRACTICE OF PUBLIC RELATIONS IN HIGER INSTITUTION – Complete project material

ABSTRACT This study investigates the place of social media in the practice of public relations in Delta State University Abraka. The advent of social media in the practice of public relations has changed the pattern…

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THE INFLUENCE OF OMO DETERGENT TELEVISION COMMERCIALS ON CONSUMER’S PATRONAGE OF THE PRODUCT – Complete project material

Abstract The study investigated the influence of Omo Detergent Television Commercials On Consumer’s Patronage Of The Product In Warri Metropolis, to which three (3) major questions serve as a guide. The question includes, Is Omo…

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Television Advertising And The Patronage Of Select Noodles By Mothers In Uyo Metropolis – Complete project material

CHAPTER ONE INTRODUCTION  1.1        Background of the study 1.2        Statement of problem 1.3        Objective of the study 1.4        Research Hypotheses 1.5        Justification of the study 1.6       Significance of the study 1.7       Scope and limitation of the study 1.8       Definition of…

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Influence of Digital Technology on the Practice of Journalism in Nigeria – Complete project material

1.0   INTRODUCTION  1.1        Background of the study 1.2        Statement of problem 1.3        Objective of the study 1.4        Research Hypotheses 1.5        Significance of the study 1.6        Scope and limitation of the study 1.7       Definition of terms 1.8       Organization of the study  …

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