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IMPACT OF SALES PROMOTION ON THE MARKETING OF SOFT DRINKS.. MARKETING Project Topics – Complete Project Material

ABSTRACT The main objective of this project was to determine the extent to which sales promotion is understood, accepted and adopted by 7-up bottling company, Benin City. In conducting the research, information was gathered from…

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IMPORTANCE OF PRODUCT LIFE CYCLE IN MARKETING ORGANIZATION MARKETING Project Topics – Complete Project Material

ABSTRACT The importance of the product life cycle in marketing cannot be over-emphasized. The rate of product failure in marketing is alarming amount 50% of products introduce failed and the one major contributing factor is…

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INFLUENCE OF PRICING STRATEGY ON THE SALES OF NEW PRODUCT.. MARKETING Project Topics – Complete Project Material

ABSTRACT This project aims at examining pricing strategy and profit planning as a general phenomenon in an organization that needs urgent attention especially the profit making organization. This study is mainly focused on whether effective…

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MARKETING OF PETROLEUM PRODUCTS.. MARKETING Project Topics – Complete Project Material

ABSTRACT This project is aimed at examining how petroleum products are marketed and the problems associated in doing so. The objectives of this work among others are to examine if petroleum products in Benin depot…

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MARKETING STRATEGIES AS A TECHNIQUE FOR PROFIT MAXIMIZATION IN MANUFACTURING ENTERPRISE.. MARKETING Project Topics – Complete Project Material

ABSTRACT This research examined marketing strategies as techniques for profit maximization in a manufacturing enterprise (A survey of Guinness Nigeria Plc, Benin City). Many firms do not deem it fit to develop marketing strategies for…

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NEW PRODUCT DEVELOPMENT TEST MARKETING PROSPECT AND CHALLENGES.. MARKETING Project Topics – Complete Project Material

CHAPTER ONE INTRODUCTION 1.0   BACKGROUND OF THE STUDY New products play several roles for he organization, they help maintain growth and thereby protect the interests of investors, employees, suppliers of the organization. New products help keep…

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ROLE OF ADVERTISING IN THE SALES OF NIGERIA MADE GOODS.. MARKETING Project Topics – Complete Project Material

Abstract This research aimed at displaying what roles advertising plays in the sales of Nigeria made goods marketed by Uyi Technical Company have been able to use advertising to meet some of its basic marketing…

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ROLE OF MARKETING IN NIGERIA BANKING SECTOR.. MARKETING Project Topics – Complete Project Material

CHAPTER ONE 1.1   BACKGROUND OF THE STUDY         Financial institutions plays a significant role in the economy of every country in the world.         They offer a large and ever expanding number of products and services to the…

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SIGNIFICANCE OF PRICE IN INTRODUCTION OF NEW PRODUCT.. MARKETING Project Topics – Complete Project Material

ABSTRACT The topic titled “Significance of price in introduction of a new product” was chosen to examine the relevance of price in the introduction of a new product. The main objective of this study is…

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SIGNIFICANCE OF PRICE ON THE SALES OF NEW PRODUCT.. MARKETING Project Topics – Complete Project Material

ABSTRACT This project aims at examining the significance of price in sales of new produce and as a profit planning for a general phenomenon in an organization that needs urgent attention especially the profit making…

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