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Category: Marketing

ASSESSMENT OF THE SUITABILITY OF ERGONOMIC SPECIFICATION IN THE CONTROL OF INDUSTRIAL ACCIDENT RATE IN AGRO ALLIED INDUSTRY. (A CASE STUDY OF ADALPALM NIGERIAN LTD) MARKETING Project Topics – Complete Project Material

ABSTRACT Ergonomics specification is an effective approach to reducing the number and severity of these work-related injuries. Ergonomics specification is the practice of designing equipment, work tasks and work environments to conform to the capability…

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IMPACT OF SALES PERSONS ON THE COPORATE GROWTH POTENTIALS OF A COMPANY (A CASE STUDY OF SEVEN-UP BOTTLING COMPANY PLC, ENUGU) MARKETING Project Topics – Complete Project Material

ABSTRACT Prior to our contemporary time, the  bottling  industry will dominated  by the products of Nigerian Bottling Company Plc. Recently,  7-up bottling company Plc reemerged in the scene to compete with the Nigerian bottling company…

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MANAGEMENT OF PUBLIC ENTERPRISES IN NIGERIA: A CASE STUDY OF NTA, AWKA MARKETING Project Topics – Complete Project Material

ABSTRACT Management in all ramifications has been noted as a critical and indispensable element in all organizations. Nevertheless, public enterprises are in dilemma of some management constraints, which tend to hinder their goals and objectives.…

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MARKETING OF HOTEL IN ENUGU METROPOLIS MARKETING Project Topics – Complete Project Material

ABSTRACT This research was carried to find out the “marketing of hotel service in Enugu metropolis” using Mac Davos hotel ltd Enugu as our case study.  we tried to find out the advertising strategies employed…

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MARKETING PLANNING AS A MEANS OF ACHIEVING INCREASE IN MARKET SHARE IN INGERIA MARKETING Project Topics – Complete Project Material

ABSTRACT Consumer satisfaction is the economic justification for the existence of any business. Hence for any business to exist, survive and grow, the same plan must be strategic. So, this research work was carried out…

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PRODUCT PLANNING AND DEVELOPMENT STRATEGY FOR INCREASED MARKET SHARE (A CASE STUDY OF PATERON ZOCHONIC P.Z) ABA ABIA STATE MARKETING Project Topics – Complete Project Material

CHAPTER ONE When a firm decides to go for a new product planning and development, there exist so many reason for that. It might be to increase the product line or product positioning, that is…

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PRODUCT DIFFERENTIATION AS A SURVIVAL STRATEGY IN A COMPETITIVE MARKETING ENVIRONMENT (A CASE STUDY OF STARLINE NIGERIA LIMITED) MARKETING Project Topics – Complete Project Material

CHAPTER ONE Product differentiation is a strategy and a survival tool for effective penetration in every competitive marketing environment, considering the fact, that product is the main thing that keeps every production    company going in…

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PROMOTION AS A STRATEGY OF MANUFACTURES TOOLS FOR CONSUMERS LOYALITY (A CASE OF MAKAGINUS TABLE WATER, OKIGU IMO STATE) MARKETING Project Topics – Complete Project Material

ABSTRACT This project is designed to give an insight on the influence of sales promotion on consumers   loyalty with reference to makeguns table wate, water, okigu imo state. Based on the above purpose, some literatures…

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THE RELEVANCE OF ADVERTISING AS A DETERMINANT OF CUSTOMER PATRONAGE IN THE FAST FOOD INDUSTRY (A CASE STUDY OF EARLY AND CHIKY FAST FOOD IN OWERRI, METROPOLIS). MARKETING Project Topics – Complete Project Material

ABSTRACT The research work titled “the relevant of advertising as a determinant of customer patronage for fast food (a case study of Chiky and Early in Owerri Metropolis was carried out with objectives. To determine…

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MARKETING STRATEGIES AND CUSTOMERS’ SATISFACTION WITH PRODUCTS IN A MANUFACTURING COMPANY (A STUDY OF CHAMPION BREWERIES PLC) MARKETING Project Topics – Complete Project Material

CHAPTER ONE INTRODUCTION 1.1     Background of the Study Marketing is an essential business, and its vital contribution to the success of an organization is now widely recognized. Successful marketing result in satisfying products happier customers…

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